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  • Writer's pictureExpert Opinion

Getresponse vs Sendinblue

Email marketing is probably the first thing that comes to mind when someone tries to compare SendinBlue vs GetResponse.

By now, most digital marketers and entrepreneurs recognize each of these tools for their e-mail marketing capabilities. Fair enough. But, here’s the thing about SendinBlue vs GetResponse – it goes way beyond email marketing.

In terms of email marketing features, Sendinblue and GetResponse offer all you need to design and send targeted campaigns. Both solutions also offer 360° marketing kits so you can go beyond email with multichannel features like social media ads and landing pages.

GetResponse is perfect for small to medium businesses. For a large business, it certainly could be used in some areas. One example would be for clients that are looking to get started with email marketing.

I would not expect it to run a business as Salesforce or Keep. However, GetResponse is robust enough and has a solid suite of tools that would serve a medium or small business quite well.

And of course, if a company is just looking for an email marketing solution GetResponse would be ideal. And to go even further, depending on the level of service you use, GetResponse has the potential to do things you might have been using separate tools for.

Building funnels, the ability to host webinars, building landing pages. It's all there and it is priced very well.

SendinBlue is great for simple email marketing, especially for small businesses. It's very easy to get the account setup and create an email compared to other services like MailChimp.

It's also very user-friendly for those who may not be technically savvy. If you have a much larger scale email list or regularly import lists from outside SendinBlue, then you may want to look elsewhere. SendinBlue is great if you stay within the system, but can cause trouble if you import email lists outside of the system.

Main Differences Between SendinBlue vs GetResponse

The main differences between SendinBlue and GetResponse are:

  • SendinBlue allows supplementing campaigns with SMS marketing, whereas GetResponse happens to be the premier webinar marketing solution

  • SendinBlue uses its smart transaction emailing tool as one of its principal selling points, whereas GetResponse focuses on its powerful autoresponder

  • Sendinble offers permanently free package, whereas GetResponse only offers a 30-day trial

  • Sendinblue has an optional pay-as-you-go model, whereas GetResponse is a strict monthly pricing plan

  • GetResponse has been around longer since 1998, whereas Sendinblue was more recently founded in 2012

You see, while they are both renowned as cost-effective marketing services, SendinBlue and GetResponse offer much more than that. They are the type of tools you’d turn to when you’re looking for an all-in-one solution.

What do I mean?

Well, for starters, if you scanned through SendinBlue’s list of features, you’d notice right off the bat that it’s certainly not one of those basic email marketing solutions. In fact, it’s nowhere close to being “basic”. Not by a long shot.

It combines email marketing with SMS marketing, landing pages, social media marketing, and CRM. Then GetResponse, on the other hand, specializes in email marketing along with landing pages, webinars, CRM, and much more.

They seemingly target online businesses and digital marketers who’d be interested in a holistic approach to not only marketing and lead engagement, but also lead conversion (click-through rates). In essence, SendingBlue and GetResponse have seemingly been optimized for both marketing campaigns and sales funnel management.

Sounds exciting. But, which of the two is better?

That’s precisely what we’re unraveling in this SendinBlue vs GetResponse comparison review. Both tools come with a myriad of features that are bound to affect your business in a wide range of ways.

So, of course, this is one area you cannot afford to make a mistake. You either pick the best for your campaigns or risk compromising not only your marketing efforts but also the corresponding CRM strategies.

SendinBlue vs GetResponse – Overview


SendinBlue came into the scene in 2012, at a time the email marketing scene was already booming with activity. We had already gotten used to running campaigns with tools such as MailChimp, AWeber, ActiveCampaign, and even GetResponse.

So, of course, the market must have seemed like it would be a tough one for a new tool with an unconventional name. I bet SendinBlue probably looked like it stood no chance, at least in the foreseeable future.

But, surprisingly, SendinBlue hit the ground running and managed to rise to the top in only a couple of years. All primarily because, unlike most of its competitors, SendinBlue has always focused on providing budget email automation.

Yes, that’s right. It turns out that getting decent automation capabilities on a budget has always been a challenge for business owners and SendinBlue found a way to capitalize on it.

Today, SendinBlue is considered to be one of the cheapest comprehensive digital marketing tool suites. Apart from its free email marketing plan, it offers SMS marketing, live chats, CRM, lead retargeting, Facebook Ad management, signup forms (single or double opt-in), and landing pages.

So far, more than 80,000 users across 160 countries have tried them out and, as a result, SendinBlue continues to enjoy numerous positive reviews on the web and excellent customer support ratings. In fact, the number of emails sent through its platform every day exceeds 100 million.


Free Plan$0 per month.

  • Unlimited contacts

  • 300 emails per day

Lite Plan$25 per month billed monthly or $22.50 per month billed annually.

  • No daily sending limit

  • All Free Plan features

  • 40,000 emails per month

Essential Plan – $39 per month billed monthly or $35.10 per month billed annually.

  • Advanced statistics

  • No SendinBlue logo in emails

  • All Lite Plan features

  • 60,000 emails per month

Premium Plan$66 per month billed monthly or $59.40 per month billed annually.

  • Multi-user access

  • Chat

  • Marketing automation

  • Landing pages

  • Facebook ads

  • All Essential Plan features

  • 120,000 emails per month

Enterprise Plan – Custom quote

  • Priority support

  • Dedicated account manager

  • All Premium features


If there’s one thing GetResponse has over SendinBlue, then it’s age and experience. By the time SendinBlue started, GetResponse had handled automated campaigns for over a decade.

Now, according to the company, GetResponse began back in 1998, after a Polish teenager decided to develop an email marketing solution that would make a lasting impact in the online marketing scene.

The platform has developed considerably in two decades and it now sells itself as the “world’s easiest email marketing software to use”. More specifically, GetResponse promises you a simplified but effective system of sending emails, online surveys, list building, newsletters, plus autoresponders.

And that’s not all. It turns out GetResponse has established itself as an all-in-one marketing solution that’s capable of managing not only email marketing, but also CRM, automated sales funnels, landing pages, and webinar hosting. Therefore, in short, you can think of it as a blend of email marketing and CRM.

Well, progress has been great for the company because so far, GetResponse has managed to serve over 350,000 premium users. They’re spread out across 182 countries, from where they run campaigns that attract over 1 billion new list subscribers every month.


Basic Plan – Costs between $10.50 per month for 1,000 contacts and $450 per month for 100,000 contacts.

  • Sell e-products

  • Facebook Ads

  • Unlimited lead funnels

  • Sales funnels (1 funnel)

  • Unlimited automation templates

  • Unlimited landing pages

  • Autoresponders

  • Email marketing

Plus Plan – Costs between $34.30 per month for 1,000 contacts and $499 per month for 100,000 contacts.

  • All the features in the Basic Plan

  • Webinar funnels (5 funnels)

  • Work together (3 users)

  • Sales funnels (5 funnels)

  • Contact scoring and tagging

  • Simple CRM

  • Webinars (max 100 attendees)

  • Automation builder (5 workflows)

Professional Plan – Costs between $69.30 per month for 1,000 contacts and $580 per month for 100,000 contacts.

  • All features in the Plus Plan

  • Work together (5 users)

  • Unlimited webinar funnels

  • Unlimited sales funnels

  • Webinars (max 300 attendees)

  • Unlimited automation builder

  • Paid webinars

Enterprise Plan – Starts at $719 per month for 100,000 or more contacts.

  • All features in the Professional Plan

  • Email campaign consulting

  • Webinars (max 500 attendees)

  • Single sign-on (SSO)

  • Deliverability consulting

  • Dedicated IP address

  • Account manager

  • Transactional emails (paid add-on

GetResponse is the world's easiest email marketing platform, helping over 350,000+ small businesses, marketers and brands get better results. While with SendinBlue you can easily create engaging emails with their drag and drop designer and selection of mobile-friendly templates.

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