HighLevel is the first-ever all-in-one platform that will give you the tools, support and resources you need to succeed with your agency. It is a new product targeting the same customer base with a different approach. It's a really interesting direction for a new SaaS product to take.
Although the market is not very huge, there isn't a similar product like this apart from a few SEO, reputation management tools, etc. There are similar products such as Close, Outreach, etc. but they serve a different type of customer and not specifically local marketing agencies.
HighLevel promises to bring a lot of functionality under a single tool that will enable a marketing agency to stop using many other individual tools designed for a specific purpose like email marketing, two-way text messaging, etc.
Agency: Best use cases
Highlevel as a CRM is a perfect fit for the below types of services,
Agencies offering marketing services for medical, healthcare professionals & dentists due to the availability of HIPPA compliance in HighLevel.
Agencies offering marketing services for local and home improvement businesses like cleaning, plumbing, pest control, roofing, and electrical services.
My experience using GoHighLevel
I learned the hard way. It took my Agency one month to grow from 1 to 5 clients.
But the results were poor, and opportunities weren’t converting. Not for a lack of trying; not for a lack of willingness; not for a lack of energy.
The problem was I didn’t make it easy for them. See, as marketers we often focus on the results of our campaigns: 10 appointments booked, 30 applications, 100 leads.
But clients want sales, and it’s our duty to educate their staff how to close, and automate the process as much as possible.
I wasn’t doing this. GoHighLevel made it easy for me. I mainly love GoHighLevel for the follow reasons:
Automated follow ups to leads increases conversions.
Clients enjoy using a white-labeled CRM & find it easy to use.
Many channels of support make it easy for me to solve back end problems.
My experience using the CRM has been overwhelmingly positive because my clients started converting more leads. This led them to renew whereas before they would not have….and improved my agency's bank balance, referrals, & reputation.
Go Highlevel is a very powerful tool that allows you to track and automate a large part of a businesses sales. From capturing leads to nurturing them there isn’t much the platform can’t do for you. However the tool is costly and will take some time to learn how to fully utilise.
If you are an agency that could use better infrastructure in managing your client’s conversions then I would recommend giving this tool a try and really put time and effort into learning the platform.
There is a 14-day free trial no matter what account you choose so if you can make the most of that time in learning Go Highlevel it could work wonders for your business.
So, is it good?
It is a reasonably good tool for agencies that serve local businesses. It is easy to use, has a lot of functions and possibilities for time-saving automation capabilities.
Yes, there is room for improvements to be made as with the UI & stability, with more robust options available for agencies that have around for a much longer time.