Updated: Mar 17
With over 2151 agencies using GHL that have generated over 12 million leads… GHL has the tools you’ll need, and they are adding new features consistently.
Everything is native, so you don’t have to build complex systems, string together dozens of software, create 50 zaps, and hope that everything works and nothing brings down the entire system.
Like I mentioned earlier, they are constantly updating their platform, including;
Adding new features to existing systems (like improving their email capabilities, more tagging options, etc.)
Bringing on entirely new systems, like their recently launched full website builder
Speeding up their platform so that your team and your clients are getting things done faster within GHL
They even have a place where you can make recommendations and vote on new features to add (which they deliver on)
You can white label it so your clients can’t just steal everything and stop paying you…
Honestly, it simply works.
In our next section, we are going to dive into the features currently available in GHL.
Main Features & Systems
Capture New Leads
GHL basically gives you all the lead generation tools you need.
Drag & drop surveys and forms
Online appointment scheduling
Nurture Leads Into Customers
Successful agency owners understand the power behind nurturing leads. With GHL, you get;
Email autoresponders and blasts
SMS sending options (and you can reply back on any device, including your desktop and mobile app)
Call notifications sent to sales reps
Facebook Messenger conversations handled within the GHL interface (and linked to customer profiles inside CRM when applicable)
It’s easy to customize campaigns… but more importantly, it’s easy to REMOVE people from follow-up campaigns when they’ve taken action (even if they called you through the number in their CRM profile).
Close More Deals
Often a big pitfall with clients is their LACK of proper sales follow-up. Now you can easily set up automated follow-ups that stop the minute you want them to.
A powerful CRM that is natively connected to all other tools inside GHL
Automated follow-up sequences that can be customized with email, SMS, voicemail drops, and call notifications to sales reps
Easily control the sales pipeline and set automated campaign triggers based on where each lead is at
Collect customer payments
Reputation management options allow you to set up a single click review link, and make it super simple for customers to leave a review
And all the analytics & reports in one place
First off… they have excellent customer support! Far better than most leading software providers.
What’s more is that their software has surprisingly few bugs, considering they are a newer company and always releasing new features.
Here’s a breakdown of their support options;
Instant chat options
While most software providers have a chat option, you’re often waiting for hours or days before someone replies. I don’t believe I’ve ever waited longer than 10 minutes for a reply.
Most of the time, they get back to me in under 5 minutes through their Slack channel.
Plenty of tutorials
Just like all the best software providers out there, they have plenty of tutorials as you would expect. No matter the feature you’re trying to implement, they’ve already made a tutorial for it.
A dedicated, active Facebook Group
The cool thing about their Facebook Group is that it’s active! Users are sharing ideas and ways to implement them. Their support team is usually around and answering questions…
… even the co-founder is commenting regularly and answering questions.
Dedicated idea boards
Because they are continuously improving their platform, GHL has set up a board where users can bring up new features that they want to see… and users then vote on what the developers focus on next.
To put it bluntly, GHL is here to help you build your agency.
Best use cases
Highlevel as a CRM is a perfect fit for the below types of services,
Agencies offering marketing services for medical, healthcare professionals & dentists due to the availability of HIPPA compliance in HighLevel.
Agencies offering marketing services for local and home improvement businesses like cleaning, plumbing, pest control, roofing, and electrical services.
There are two plans available.
The $97/month plan is for a single business. You won’t have the option of bringing new clients on-board your account and sharing assets between accounts. But you can start here and use this option for your own business.
This will help you manage all your lead flow, build your pipeline, and automate your follow up.
If you are running a marketing agency, and already have clients, you’ll want to look at the $297/month plan. You get unlimited accounts for this price. Unlimited funnels, websites, surveys forms, and more.
This will allow you to service your clients and make your life easier. They also have an option for a fully white-labeled mobile app (which your clients and their sales reps can use to access their accounts) and a custom zap set up for your brand.
However the CRM is already white-labeled. But if you want to take it one step future and white label your own mobile app you can do that too.
Do I recommend Go High Level to other agencies?
Absolutely! In fact, I’ve moved my own agency over to GHL and many of my clients are on the platform (through my portal).
The best part about GHL is that it has all of the tools you and your clients are going to need…
… and it all works together BECAUSE these tools are native to the platform.
No more stringing together 10 different software with Zapier! If you are still on the fence, GHL has a free 14-day trial.
Don’t just take my word for it, play around with the platform and see for yourself.